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Managed SEO campaigns

Managed SEO Services That Drive Measurable Growth

Our managed SEO services take care of your ongoing SEO, from strategy and technical improvements to content creation and link building. We start by understanding your business, your ideal customers and the search terms they use. Then we prioritise the work that can improve your visibility, attract relevant visitors and generate more enquiries. Every month, you'll receive a clear report explaining what we've done, what the results show and what we're focusing on next.

Free 30-minute consultation. No obligation, no hard sell.

Our monthly SEO services are designed for owner-managed businesses and marketing teams that want consistent progress without having to manage SEO themselves. We handle the planning, implementation and ongoing optimisation, keeping you informed with straightforward reporting and regular conversations about performance. Based in Lancashire? We're happy to meet in person. Elsewhere in the UK? We can work with you remotely just as effectively.

We follow established SEO best practices and focus on sustainable improvements rather than shortcuts. You can learn more about how search engines discover, understand and rank content in Google's SEO Starter Guide.

Search is not a project with an end date. It is a compounding asset that needs someone competent looking after it every month.
Talk about a campaign
What is included

What a managed SEO campaign includes every month

One fee, one team, everything below. The monthly plan sets the volume of each.

  • Strategy and quarterly roadmap
  • Technical monitoring, fixes and re-audits
  • Keyword research and page mapping
  • Service page and supporting content writing
  • On-page optimisation, titles, meta and schema
  • Editorial link acquisition
  • Google Business Profile management where relevant
  • Monthly report and a call to walk through it
The first year

What a managed campaign looks like over a year

Managed SEO is a programme, not a project. The work changes as the site matures.

  1. Months 1 to 3

    Foundations and mapping

    Audit, technical fixes, keyword map and the first round of page rebuilds. Reporting starts in month one so you see the work from the beginning.

  2. Months 4 to 6

    Content and authority

    Supporting content, location pages where justified, link acquisition under way. Early ranking movement on lower competition terms.

  3. Months 7 to 12

    Compounding

    Rankings on the primary terms firm up, enquiries follow, effort shifts toward the pages and terms producing the most value.

  4. Year 2 onwards

    Defend and expand

    New service lines, new areas, new content types. Competitors are now chasing you, which is a better position to defend from.

The monthly cycle

What a month looks like

Plan

At the start of the month you receive the list of work scheduled: which pages, which fixes, which link targets, which content. No surprises.

Deliver

Work is completed and logged. Technical changes go to your developer as specifications or are implemented by us. Content is sent for approval before publishing.

Report

A written report covering work done, ranking movement, organic traffic and enquiries, plus a plain-language summary of what it means and what happens next.

Review

A call to walk through the report. Every quarter, a deeper strategy review to redirect effort where the data points.

Full service, defined

What full service SEO means here

The phrase gets used loosely. At Digital Mountain it means one plan covering all of the following, sequenced so that each piece of work makes the next more effective.

Strategy

Keyword mapping, competitor analysis, and a quarterly roadmap that says what we are doing, why, and what we expect it to move.

Technical

Initial audit and remediation, then ongoing monitoring so that plugin updates, template changes and new content do not quietly break what we fixed.

On-page and content

Service pages rewritten to convert and rank, supporting content targeting the questions your buyers ask, all mapped to specific keywords with no internal competition.

Authority

Editorial and local link acquisition at a sustainable pace, reported placement by placement.

Local

Google Business Profile, citations and reviews for businesses with a local market, run alongside the organic work.

Measurement

Rank tracking, Search Console, analytics and conversion tracking configured properly, so the report shows enquiries and revenue, not just positions.

Website traffic analytics report with charts on a desk
Compounding

Why a monthly SEO retainer rather than a one-off project?

Because search is not a project. Competitors keep publishing, Google keeps changing, your site keeps evolving. Monthly SEO services compound: the technical work makes the content perform better, the content earns links more easily, the links lift everything. Stopping after three months is the most expensive way to buy SEO, because you pay for the setup and leave before the return.

We ask for a six-month initial commitment for that reason. After that, month to month. We would rather keep you by results than by contract.

If a month goes by where we cannot show you clearly what was done and why, you should be asking hard questions. We build the reporting so you never need to.
Fit

Who this suits

  • Owner-managed businesses in Lancashire and beyond that want enquiries from search without managing an agency line by line
  • Marketing managers who need a specialist partner rather than another generalist agency
  • Ecommerce stores on Shopify or WooCommerce that need technical, content and authority work coordinated
  • Businesses that have been burned before and want to see the work, not just the invoice

If you have an in-house team and need direction rather than delivery, SEO consultancy may be the better fit. If you are trying to understand budgets, read our SEO costs guide first.

Common failures

Why monthly SEO retainers disappoint

The reasons businesses leave agencies, and what we do differently.

Busy reports, no outcomes

Pages of metrics with no line saying what was done and what it produced. Our report leads with the work and the enquiries.

Stopping too soon

Three months in, before the compounding starts. We ask for six and explain why.

The same plan for every client

A package with fixed deliverables regardless of what the site needs. Every campaign here is scoped from the audit.

Junior delivery, senior sales

Sold by the director, delivered by whoever is free. Here the person you speak to does the strategy.

No technical eye

Content and links piled onto a site with unresolved technical problems. Foundations first, always.

Silence when it is not working

You should hear it from us first, with a change of plan. Honest reporting of what did not work is part of the service.

Managed properly

A retainer that works versus one that drifts

Most SEO retainers fail by month four because nobody can say what the fee bought. Ours are built to answer that question every month.

Typical agencyDigital Mountain
Start of the monthNo plan shared, work happens somewhereThe scheduled work list, sent before the month starts
The reportPages of metrics, no line on what was doneWork done first, then rankings, traffic and enquiries
The conversationOnly when renewal is dueA monthly call to walk through the report
When it is not workingSilence until you askFlagged in the report, with the change of plan
ContentPublished without your sign-offSent for approval before anything goes live
ContractTwelve months minimum, auto-renewingSix months initial, then month to month
The monthly report should read like an engineering changelog, not a marketing brochure. Ours does.
See what a report contains
Questions

Frequently asked questions

How is SEO campaign management priced?

By the amount of work the site needs each month to compete, which depends on your market and starting position. We scope after the free analysis and quote a fixed monthly fee.

What if it is not working?

You will hear it from us in the report before you spot it yourself, with a proposed change of approach. SEO involves testing; honest reporting of what did not work is part of the service.

Do you need access to my website?

Ideally yes, for implementation. If you prefer, we can work entirely through your developer with written specifications.

Start with a free analysis

We review your site and your market before we speak. If a managed campaign is the right fit, you get a scoped proposal. If it is not, we tell you what is.

Or email admin@digitalmountain.co.uk. Based in Poulton-le-Fylde, working across Lancashire and the UK.